Stop paying for shopping volume you don't need.
A large share of every airline’s data-shopping spend goes to transactions that never move a fare decision. We benchmark your real footprint and pinpoint the requests that aren’t earning their cost — without touching the data your revenue team acts on.
- No loss of decision-quality data
- Benchmarked per O&D pair
O&D Analysis
Where your shopping volume goes
High-volatility O&Ds
Essential
38%
Stable / mature routes
Essential
18%
Refresh-cadence redundancy
Review
22%
Channel / source overlap
Review
14%
Off-peak refresh
Review
8%
Refresh frequency
Route volatility
Channel overlap
Query timing
Illustrative mix. Every airline's composition is different — that's exactly what the audit measures.
How the audit works
Three steps to a leaner shopping footprint — benchmark, optimize, reduce — with no disruption to the data your revenue team actually acts on.
Benchmark
We map your current shopping volume across every O&D pair and channel against the requests that genuinely influence pricing decisions.
01
Optimize
Our models isolate redundant, duplicate, and low-yield transactions — pinpointing exactly where volume can be cut and by how much.
02
Reduce
You roll out a phased reduction plan and watch cost fall in step with volume — while decision quality and coverage hold steady.
03
What you gain
A leaner shopping footprint — with the data that matters intact.
Focus on the routes that matter
Concentrate shopping on the competitive, revenue-driving O&Ds. Drop the low-impact noise. Many airlines find around 20% of their monitored routes can be reviewed without changing pricing decisions.
Coverage you actually need
Every request that influences a fare action stays. Only redundant and low-yield queries get surfaced for review — so your revenue team never loses decision-quality data.
Sharper, faster pricing signals
Less noise in your dashboards means competitive shifts surface sooner — and your team ships pricing decisions on the routes that actually move revenue.
A leaner, more predictable cost base
Stop paying for transactions that don’t earn their cost. Your shopping bill scales with the data you actually act on — not with volume that accumulates over time.
Check your volume
See how much of your shopping spend is waste.
Share a few details and our optimization team will benchmark your volume and walk you through the findings on a 30-minute call.
- A breakdown of redundant and low-yield transactions in your footprint
- An estimated volume — and cost — reduction range for your network
- A phased optimization plan — no commitment, no platform change required